Organization: Fauji Foods Limited

WE ARE HIRING ASSISTANT BRAND MANAGER

WHAT WE’RE LOOKING FOR: 2-3 years of FMCG experience across categories, brand building, digital marketing, data analytics and consumer research.

BSc / Masters / MBA

LOCATION: Lahore, Head Office

LAST DATE TO APPLY NOVEMBER 30, 2025 recruitment@faujifoods.com

Job Responsibilities:

1. Developing and implementing a brand strategy: This includes defining the brand’s positioning, target audience, messaging, and visual identity.
2. Conducting market research and analyzing market trends to keep up with industry trends and analyze market data to understand customer needs and preferences.
3. Collaborating with other teams to often work closely with Sales, Supply Chain, R&D, HR to ensure brand consistency across all touchpoints.
4. Executing marketing campaigns that align with the brand’s strategy.
5. Managing budgets to allocate resources effectively and ensure that marketing initiatives are cost-effective.
6. Tracking and analyzing brand performance use metrics and analytics to measure the success of marketing campaigns and make data-driven decisions.
7. Maintaining brand integrity: Brand managers are the guardians of the brand’s reputation and must ensure that all messaging and materials align with the brand’s values and identity. Overall, a brand manager plays a crucial role in building and maintaining a strong brand that resonates with consumers and drives business growth.