Promotions Executive Jobs in UAE | Alshaya Careers
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- Works within the CRM Promotions team, reporting to the CRM Promotions Manager, inside the CRM team.
- Is jointly responsible for the management, development and performance of CRM Promotions and CRM channels within eCommerce.
- Focus on optimizing customer lifecycle strategy to increase the Customer Engagement and the CTLV
- Is responsible for the management of marketing budgets (franchise costs) via the use of SMS and other costs to help deliver overall brand and business ROI targets.
- Works seamlessly with the CRM Promotions team and CRM Automations team for the delivery of the overall CRM strategy.
- Strong understanding of how to use CRM/Loyalty campaigns, segmentation, and automation to increase customer retention and the CLTV.
- At least 2 years in eCommerce/Omni channel CRM marketing, working on CRM/Loyalty campaigns marketing, with database sizes of 1M+ members / leads / customer.
- Experience of using specialist CRM and CDP platforms, tools, and software packages e.g., Exponea (Bloomreach). GCP, Adjust etc.
- Thorough understanding of all data privacy related legislation (e.g., DSR, GDPR etc.)
- Relevant degree or professional qualification.
- Fashion experience for a brand which has both retail stores and Ecommerce would be preferable
To apply for this job please visit www.alshaya.com.