Promotions Executive Jobs in UAE | Alshaya Careers

Promotions Executive Jobs in UAE | Alshaya Careers

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Job Responsibilities

• Works within the CRM Promotions team, reporting to the CRM Promotions Manager, inside the CRM team.
• Is jointly responsible for the management, development and performance of CRM Promotions and CRM channels within eCommerce.
• Focus on optimizing customer lifecycle strategy to increase the Customer Engagement and the CTLV
• Is responsible for the management of marketing budgets (franchise costs) via the use of SMS and other costs to help deliver overall brand and business ROI targets.
• Works seamlessly with the CRM Promotions team and CRM Automations team for the delivery of the overall CRM strategy.

Job Requirements

• Strong understanding of how to use CRM/Loyalty campaigns, segmentation, and automation to increase customer retention and the CLTV.
• At least 2 years in eCommerce/Omni channel CRM marketing, working on CRM/Loyalty campaigns marketing, with database sizes of 1M+ members / leads / customer.
• Experience of using specialist CRM and CDP platforms, tools, and software packages e.g., Exponea (Bloomreach). GCP, Adjust etc.
• Thorough understanding of all data privacy related legislation (e.g., DSR, GDPR etc.)
• Relevant degree or professional qualification.
• Fashion experience for a brand which has both retail stores and Ecommerce would be preferable