Regional Digital Marketing Leader Jobs in Dubai | IKEA Careers

Regional Digital Marketing Leader Jobs in Dubai | IKEA Careers

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1- Regional Digital Marketing Leader
Job: Full Time
Location: Dubai, UAE

Description:

Reporting to the Regional Marketing Manager, you will use rich data and market trends, creative thinking and the capabilities of Adobe marketing technology, to help execute and optimize on a day-to-day basis the multi-channel content marketing strategy for IKEA Al-Futtaim Business– supporting the delivery of agreed marketing & business objectives.

Job Responsibilities:

• Support the Marketing Manager in developing the Digital Marketing Plan – in line with the predefined business priorities and KPIs.
• Using all digital channels to ensure top of mind awareness of the IKEA brand.
• Ongoing responsibilities for Social Media management, Search Engine Optimization, Search Engine Management, and Website management; through internal teams, and external agencies.
• Create and implement SEM strategy and budget allocation to meet business objectives.
• Effectively manage digital advertising budgets in order to maximize ROI, engagement and reach to drive e-commerce activities and traffic generation across SEM, Digital Media, and Paid Social.

Job Requirements:

• Experience of working on website development and the optimization of online media
• Experience of digital media communication and digital marketing techniques
• 1 to 3 years in a similar role.
• Ability to evaluate creative solutions, based on IKEA values and give clear feedback to marketing team and external agencies.