Statflo Careers March 2022-Latest Vacancy In Canada

Statflo Careers March 2022-Latest Vacancy In Canada

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Statflo Careers March 2022-Latest Vacancy In Canada

List Of Vacant Positions (Statflo):

Job Description:

The Role:
Now more than ever, we want every single Statflo customer to enjoy a simple, singular, and human-centered experience. We’re looking for a Product Marketing Manager with experience in SaaS, who can put themselves in the shoes of users and help the Product team develop clear and compelling messaging that inspires our customers to learn about, try, and adopt Statflo.

About the Product Team:
The Product Team is the crafty mastermind at Statflo. Although small, the team is mighty and powerful. Members are ultimately responsible for the process of releasing products and new functionalities, which includes implementing strategy, designing roadmaps, and feature definitions. The Product Team provides cross-functional leadership, uniting and inspiring internal teams to work towards a shared product vision.

The team consists of:
Product Managers, who are responsible for individual features, products, and services.
Product Designers, who manage the look and feel of the products.
Product Marketers, who maintain the brand, messaging, and positioning of the product.
Your Responsibilities Include:

• • The key objective of this position is to improve how we bring our products to market, establish positioning and messaging, engage current users, conduct market/competitive analysis, as well as develop scalable training assets, sales enablement tools, and go-to-market processes.

• • You’ll be the go-to person for messaging and value proposition around our products and features

• • You’ll work collaboratively with Marketing, Product Management, Customer Success, and Sales teams to deliver your GTM strategy, influence product roadmaps, and advocate for experiences that drive growth and customer satisfaction

• • You’ll develop and own the results for individual features and product launches from start to finish

• • You’ll need to maintain a deep understanding of our customer and user personas to translate insights into strategies that help support and drive our roadmap

• • You’ll lead and develop the long-term strategy, priorities, and organization that will meet the brand and product marketing needs as we expand into new industries

• • You’ll improve cross-functional alignment on product knowledge through effective internal communication and training

• • You’ll engage and retain users through external communications, training materials, and gamification (e.g. product updates, knowledge centre content, demo videos, in-app tooltips)

You’ll be Successful in this Role If:

• • Have a Bachelor’s degree in Business, Arts, or a related degree

• • Have a minimum of 3 years experience in a SaaS product marketing role (preference given to B2B SaaS)

• • You are self-driven and able to work with little supervision towards a common goal or company purpose

• • You have strong critical thinking skills for determining the best approach towards ambiguous tasks and consolidating information from multiple sources

• • Demonstrate proven ability to develop and execute a go-to-market strategy

• • You are a great communicator who has excellent communication skills and are comfortable speaking with a variety of different stakeholders, both internal and external

• • Have Curiosity and experience conducting market research and product positioning

• • Have the ability to work well within and across teams that have multiple priorities

• • Are highly detail-oriented and able to set high expectations for how our brand and product story is portrayed

• • You have an obsession with understanding how user personas influence product marketing

• • Are confident enough to proactively grasp problems/challenges/opportunities when you encounter them even if it’s not your direct responsibility

• You have a healthy drive to improve our products and do whatever it takes to support the team.