Organization: Alfatah Shopping Mall

HIRING Alert!

POSITION Social Media Manager

RESPONSIBILITIES

• DEVELOP AND IMPLEMENT COMPREHENSIVE BRAND STRATEGIES ALIGNED WITH COMPANY GOALS.
• DEFINE BRAND POSITIONING, IDENTITY, AND VALUE PROPOSITIONS FOR TARGET AUDIENCES.
• MONITOR AND MAINTAIN BRAND CONSISTENCY ACROSS ALL COMMUNICATION CHANNELS.
• PLAN AND EXECUTE MULTI-CHANNEL MARKETING CAMPAIGNS (DIGITAL, PRINT, OUTDOOR, ETC.).
• COLLABORATE WITH CREATIVE AGENCIES TO DESIGN AND PRODUCE MARKETING MATERIALS.
• TRACK CAMPAIGN PERFORMANCE AND OPTIMIZE BASED ON ANALYTICS AND ROI.
• CONDUCT MARKET RESEARCH TO IDENTIFY CONSUMER TRENDS, COMPETITOR ACTIVITIES, AND OPPORTUNITIES.
• USE DATA-DRIVEN INSIGHTS TO ADJUST BRAND STRATEGIES AND PRODUCT POSITIONING.
• PREPARE REGULAR REPORTS ON MARKET PERFORMANCE AND CUSTOMER FEEDBACK.
• COORDINATE PRODUCT LAUNCHES, PROMOTIONAL EVENTS, AND BRAND ACTIVATIONS.
• WORK CLOSELY WITH THE SALES TEAM TO ALIGN MARKETING ACTIVITIES WITH SALES OBJECTIVES.
• DEVELOP PROMOTIONAL CALENDARS AND OVERSEE ADVERTISING BUDGETS.
• OVERSEE BRAND PRESENCE ON DIGITAL PLATFORMS, INCLUDING WEBSITES AND SOCIAL MEDIA.
• MANAGE INFLUENCER MARKETING, CONTENT CREATION, AND ONLINE REPUTATION.
• ENSURE CONSISTENT ENGAGEMENT AND COMMUNITY GROWTH ON DIGITAL PLATFORMS.
• LEAD AND MENTOR MARKETING TEAM MEMBERS TO ACHIEVE BRAND GOALS.
• COORDINATE WITH INTERNAL DEPARTMENTS (SALES, DESIGN, PR, PRODUCT DEVELOPMENT).
• MAINTAIN STRONG RELATIONSHIPS WITH EXTERNAL AGENCIES, MEDIA, AND VENDORS.

Salary & perks will be matched according to qualification & work experience Contact: 0320-3683644

Apply Now carrers@alfatahmall.pk