Human Resource Management (HRM

Marketing Manager (PPC) / Marketing Coordinator

Islamabad · Pakistan · Full-time · On-site

Views: 3 Applications: 0 Posted: 4 hours ago

Company

Salary

25000 – 30000 / Monthly

Schedule

Day shift

Openings

Experience

Entry level

Education

Intermediate

Deadline

2027-04-14

Skills

Marketing Strategy manager

Description

This role focuses on performance marketing and paid advertising campaigns. You will manage and optimize ads across platforms like Google, Meta (Facebook/Instagram), Apple Search Ads, and Microsoft Ads, with a strong focus on mobile app growth and ROI optimization. The job is highly data-driven, requiring continuous tracking, testing, and improvement of campaign performance.

Responsibilities

Run and optimize paid ads on: Google Ads (Search, Display, UAC) Meta Ads (Facebook & Instagram) Apple Search Ads Microsoft Ads (Bing) Manage mobile app install campaigns (Android & iOS) Conduct keyword research and competitor analysis Create ad copy and collaborate on creatives

Qualifications

Basic experience in PPC or digital marketing Familiarity with Google Ads and Meta Ads Understanding of CTR, CPC, CPA Basic knowledge of UAC campaigns Senior Level (2+ years) Strong experience in performance marketing Expertise in UAC and Apple Search Ads Experience with tracking tools (AppsFlyer, Adjust, etc.) Knowledge of iOS tracking changes (ATT, SKAdNetwork) Experience in ROAS optimization and budget scaling

Benefits

Fully remote job Flexible working environment Paid time off Health and dental coverage Career growth opportunities Performance rewards and incentives

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