Specialist Performance Marketing Jobs In Dubai 2023 | Talabat

Talabat

Specialist Performance Marketing Jobs In Dubai 2023 | Talabat

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What’s on your plate?

  • Managing key analytics initiatives for the performance marketing function, providing the different stakeholders (local, regional and central) with actionable results and insights to help achieve business objectives.
  • Understanding and analyzing complex performance marketing results, by channel and audience strategies and help drive effectiveness across the digital marketing landscape through actionable insights and recommendations.
  • Help in understanding and defining audience segmentation strategies on performance marketing channels, and collaborating closely with the Central customer engagement function to curate and run highly effective and targeted audience strategies based on data available in CDP and other data platforms.
  • Create different visualizations and reports for different stakeholders to deliver insights and results.
  • Ability to analyze and measure creative performance of the different performance marketing channels and campaigns.

What did we order?

  • Bachelor’s degree in a quantitative discipline (Statistics, Economics, Mathematics, Marketing Analytics, Data Science or related disciplines).
  • Minimum 2 years of hands-on experience in digital media analytics and e-commerce/mobile marketing.
  • Deep understanding of audience segmentation, 1PD and use of modeling and scaling in performance marketing channels.
  • Excellent knowledge of the overall digital advertising ecosystem;
  • Track record of effectively prioritizing and managing multiple projects simultaneously;
  • You have a growth mindset – being analytical, comfortable with numbers and eager to test & learn;
  • You’ll need to be flexible, performance-driven, able to work to tight deadlines and be willing to be hands-on to get the job done;

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